Keyword Advertising

Keyword Advertising  

With SmartBizConnection, you can reach your targeted audience using our keyword advertising service. Our targeted visitor model is based on our proprietary search assistant software, which operates as a keyword targeting system. When users type in a keyword or URL, the software searches our database for that target phrase. When matched, the software delivers a new browser window with your specified site, now displayed on top of the user's current browser. Your targeted visitors now see your web page with the exact information or services they are seeking, when they are seeking it. You pay for actual visitors we deliver to your website.

You set the price you're willing to pay for each visitor that comes to your site, the Cost Per Click. We offer advertisers a bidding system for keywords and URLs. Highest bidders usually receive 60 percent to 70 percent of the overall traffic; their ads are shown first, with subsequent bidders shown in their relative order. In cases where bidders tie, their web pages are shown alternately.
You control the frequency and reach of your advertising and use keyword targeting to identify the people you want to visit the site.

The price is up to you. The bid amount per keyword varies by industry or vertical market. On average, the keyword pricing ranges from $0.04 to $0.10 much lower than other Pay Per Click Search Engines where minimum bid starts at $0.010 and can go as high as $10 or $20 depending on the industry. You determine the price you are willing to pay and bid that amount. You can see whether or not your bid is the highest and outbid other advertisers for that keyword target. Highest price bidding guarantees that your web page is the first one a consumer sees the first time she searches online using your keyword target. Also, your CPC rates will vary, depending on our inventory of available keywords and the number of advertisers bidding for them. However, focusing on an acceptable cost per acquisition enables you to determine your optimal advertising budget.

Another great advantage about our keyword advertising program is that your budget is controlled by our system. If you want to spend $150 per month, your daily budget for your keyword advertising campaign will be $150 divided by the number of days for that month. This daily budget is another great advantage we offer and that other Pay Per Click Search Engines do not offer to their advertisers.